Lemlist Pricing: Complete Cost Breakdown and What You'll Actually Pay

Lemlist Pricing Overview: What Does It Really Cost?

Lemlist is one of the most popular sales engagement platforms for cold email and multichannel outreach. But understanding its pricing isn't as straightforward as you might expect. The base prices look reasonable, but add-ons, credits, and per-seat billing can significantly increase your total spend.

Here's the current lemlist pricing structure:

• Email Pro: $69/month per user (or $55/month with annual billing)
• Multichannel Expert: $99/month per user (or $79/month with annual billing)
• Enterprise: Custom pricing (minimum 5 seats required)

Lemlist also offers a limited free plan that allows you to export up to 100 leads' emails or 25 phone numbers monthly—useful for testing but not practical for real outreach campaigns. All paid plans include a 14-day free trial with no credit card required.

Breaking Down Each Lemlist Plan

Email Pro Plan ($69/month)

The Email Pro plan is lemlist's entry-level paid tier, designed for teams focused exclusively on email outreach. Here's what you get:

• 3 sending email addresses per user ($9/month for each additional address)
• 1,000 lead finder credits per month
• 200 free email or 50 phone number lookups monthly
• Unlimited email campaigns and follow-ups
• Access to 450M+ lead database
• Email warm-up via lemwarm (included free)
• CRM integrations with HubSpot and Salesforce
• Personalization with dynamic variables

The Email Pro plan is solid for teams doing pure cold email. However, you cannot create condition-based sequences or A/B test your copy on this tier—features that many experienced outreach professionals consider essential.

Multichannel Expert Plan ($99/month)

This is where lemlist really shines. The Multichannel Expert plan adds LinkedIn automation and cold calling capabilities to your outreach arsenal:

• Everything in Email Pro
• 5 sending email addresses per user
• 300 free email or 75 phone number lookups monthly
• Automated LinkedIn profile visits, connection requests, and messages
• LinkedIn voice messages
• Cold calling with VoIP integration (Aircall, Ringover)
• Advanced condition-based sequences
• Unified inbox for all channel conversations
• Intent-based targeting
• Custom landing pages

The multichannel capabilities are genuinely impressive. You can create sequences that automatically adjust based on lead behavior—like switching from LinkedIn to email if someone doesn't accept a connection request, or triggering a call when a prospect opens your email.

Enterprise Plan (Custom Pricing)

The Enterprise tier builds on Multichannel Expert with team management features:

• Everything from Multichannel Expert
• Unlimited guest seats
• Custom user roles and permissions
• Dedicated account manager
• Priority support and SSO/SAML security
• 2,500 lead finder credits
• Custom onboarding and training

You'll need to contact lemlist directly for Enterprise pricing, and a minimum of 5 seats is required.

The Hidden Costs That Add Up Fast

Here's where lemlist pricing gets tricky. The base subscription is just the starting point. Many users find their actual costs significantly higher due to add-ons:

• Additional email addresses: $9/month each (beyond your plan's included limit)
• Extra lead finder credits: $50 for 5,000 credits
• WhatsApp integration: Additional cost regardless of plan
• Per-seat billing: Costs multiply with each team member

Let's do real math. Say you have a 10-person sales team on the Email Pro plan with annual billing ($55/seat). You want to send 1,000 emails daily for a year and need to find 60,000 verified email addresses. Your base cost is $550/month, but you'll likely spend more on credits than the base plan itself—potentially exceeding $1,500/month in add-ons alone.

Another important note: lemlist credits expire at the end of each month. There's no rollover. If you have 1,000 credits and only use 400, you lose the remaining 600.

Is Lemlist Worth the Price?

Lemlist excels in several areas that justify its pricing for the right teams:

Pros:

• Exceptional multichannel automation (email + LinkedIn + calls from one workflow)
• Advanced personalization with dynamic images, videos, and landing pages
• Built-in email warm-up with lemwarm at no extra cost
• 450M+ lead database with waterfall enrichment for better data accuracy
• Condition-based sequences that adapt to lead behavior
• Native integrations with HubSpot, Salesforce, and popular tools
• Unified inbox to manage all channel responses in one place

Cons:

• Per-user pricing makes scaling expensive for larger teams
• Credits don't roll over month-to-month
• Add-ons can double your expected costs
• Email Pro lacks A/B testing and conditional sequences
• Some users report pricing transparency issues

Lemlist makes sense if you're committed to multichannel outreach and need LinkedIn automation specifically. For email-only campaigns, you might find better value elsewhere.

Maximizing Your ROI with Lemlist

If you decide lemlist is right for your team, here are practical strategies to get the most value:

1. Start with Clean, Verified Contact Data

Lemlist's built-in lead finder is convenient but expensive at scale. A smarter approach is to build your prospect lists externally using dedicated tools, then import verified contacts into lemlist for the outreach automation. This can save 60-80% on lead finding costs.

Before launching any campaign, run your email list through our free Email Verifier to catch invalid addresses. A single bounce can damage your sender reputation and tank your entire campaign's deliverability.

2. Build Your Prospect Lists Strategically

Rather than relying solely on lemlist's lead database, use our free Email Finder to locate prospect emails from names and companies. This approach lets you find verified emails without burning through your monthly lemlist credits on prospecting.

Once you have a clean list, lemlist's strength is in the outreach execution—the personalization, automation, and multichannel sequencing. Let it do what it does best.

3. Design Efficient Multichannel Sequences

The real power of lemlist's Multichannel Expert plan is conditional logic. Instead of blasting the same sequence to everyone, build sequences that adapt:

• If a prospect accepts your LinkedIn connection within 3 days, continue with LinkedIn messages
• If they don't accept, pivot to an email-first approach
• If they open your email, trigger a follow-up call
• If they book a meeting, automatically remove them from the sequence

These intelligent workflows can improve your response rates significantly while preventing wasted touches on engaged prospects.

4. Use Lemwarm Consistently

Every lemlist plan includes lemwarm for email warm-up. This isn't optional—use it. Cold email success depends heavily on deliverability, and lemwarm helps maintain your sender reputation by automating warm-up emails with smart sending logic.

When to Consider Lemlist Alternatives

Lemlist isn't the right fit for everyone. Consider alternatives if:

• You're doing email-only outreach with no need for LinkedIn automation
• You have a large team and per-seat pricing will strain your budget
• You send lower volumes (under 500 emails/month)
• You need credits to roll over for inconsistent sending patterns

Tools like Instantly or Smartlead offer competitive alternatives for high-volume email senders. For multichannel prospecting with a different approach, Clay provides powerful data enrichment and workflow automation.

That said, if multichannel outreach with native LinkedIn automation is central to your strategy, lemlist remains one of the best options available—especially with its new advanced condition features that let you create highly responsive sequences.

The Bottom Line on Lemlist Pricing

Lemlist pricing ranges from $55-$79/month per user with annual billing ($69-$99 monthly). The real cost depends heavily on your team size, how many leads you need to find, and whether you need add-ons like extra email addresses or WhatsApp integration.

For small teams running sophisticated multichannel campaigns, lemlist delivers genuine value. The combination of email, LinkedIn automation, cold calling, and conditional sequences in one platform eliminates the need to cobble together multiple tools.

For larger teams or those focused purely on email, the per-seat model and add-on costs may push you toward alternatives. The key is running the numbers based on your specific use case—not just the advertised base price.

Before You Commit

Take advantage of lemlist's 14-day free trial to test the platform thoroughly. During the trial, you get 500 lead finder credits and full access to features (including advanced conditions). Test your actual workflows, not just the interface.

And before importing any leads, verify them with our free Email Verifier—whether you're using lemlist, another platform, or doing manual outreach. Clean data is the foundation of every successful cold outreach campaign.