Email Marketing · Usage Comparison

Klaviyo vs ActiveCampaign

Both are email marketing tools. 184,113 ecommerce stores run Klaviyo; 12,934 run ActiveCampaign; 2,588 run both. Measured usage, side by side.

Klaviyo is installed on more stores - 184,113 vs 12,934 among the stores Galadon tracks.
Export Klaviyo stores →
MetricKlaviyoActiveCampaign
Stores using it184,11312,934
Share of tracked stores9.42%0.66%
Median store revenue$51,402$44,354
Avg store rating4.13★4.04★
Most common store category/Apparel/Apparel
Top countryUSUS
2,588 stores run both Klaviyo and ActiveCampaign - a factual co-occurrence count, not a recommendation.

Klaviyo vs ActiveCampaign - FAQ

Which is more popular, Klaviyo or ActiveCampaign?

Klaviyo is installed on more stores - 184,113 vs 12,934 among the stores Galadon tracks.

Do stores use both Klaviyo and ActiveCampaign?

2,588 stores run both Klaviyo and ActiveCampaign at the same time.

What kind of stores use Klaviyo vs ActiveCampaign?

Klaviyo is most common among /Apparel stores, while ActiveCampaign is most common among /Apparel stores.