Analytics · Usage Comparison

Google Analytics vs Segment

Both are analytics tools. 728,588 ecommerce stores run Google Analytics; 13,205 run Segment. Measured usage, side by side.

Google Analytics is installed on more stores - 728,588 vs 13,205 among the stores Galadon tracks.
Export Google Analytics stores →
MetricGoogle AnalyticsSegment
Stores using it728,58813,205
Share of tracked stores37.26%0.68%
Median store revenue$30,623$41,481
Avg store rating3.87★3.42★
Most common store category/Food & Drink/Food & Drink/Food/Pizza
Top countryUSUS

Google Analytics vs Segment - FAQ

Which is more popular, Google Analytics or Segment?

Google Analytics is installed on more stores - 728,588 vs 13,205 among the stores Galadon tracks.

Do stores use both Google Analytics and Segment?

Google Analytics and Segment are rarely installed together - most stores run one or the other.

What kind of stores use Google Analytics vs Segment?

Google Analytics is most common among /Food & Drink stores, while Segment is most common among /Food & Drink/Food/Pizza stores.