Analytics · Usage Data

Most popular Analytics tools

62 analytics tools ranked by how many ecommerce stores actually run them - Google Analytics leads with 728,588 stores. Counts are measured, not editorial.

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#ToolStores using itShare of tracked stores
#1 Google Analytics 728,588 37.48%
#2 Google Analytics 4 482,293 24.81%
#3 Microsoft Clarity 153,564 7.90%
#4 Hotjar 102,726 5.28%
#5 Snowplow 41,900 2.16%
#6 MonsterInsights 32,739 1.68%
#7 Triple Whale 18,591 0.96%
#8 Google Analytics Enhanced Ecommerce 16,355 0.84%
#9 Optimizely 13,488 0.69%
#10 Segment 13,205 0.68%
#11 Matomo Analytics 12,454 0.64%
#12 Lucky Orange Heatmaps & Replay 12,407 0.64%
#13 Visual Website Optimizer 9,274 0.48%
#14 Elevar 7,796 0.40%
#15 Smartlook 7,331 0.38%
#16 Google Optimize 6,780 0.35%
#17 Elevar Conversion Tracking 6,774 0.35%
#18 Heatmap 4,553 0.23%
#19 Contentsquare 4,435 0.23%
#20 A/B Testing 4,299 0.22%
#21 Stape Conversion Tracking 4,258 0.22%
#22 Amplitude 4,207 0.22%
#23 Metorik 4,078 0.21%
#24 Intelligems 3,839 0.20%
#25 FullStory 3,651 0.19%
#26 Plausible 3,090 0.16%
#27 Mixpanel 2,731 0.14%
#28 Adobe Analytics 2,517 0.13%
#29 Shoplift ‑ Split & A/B Testing 2,290 0.12%
#30 Heap Analytics 2,106 0.11%
#31 Crazy Egg 2,061 0.11%
#32 SRA ‑ Google Analytics 4 (GA4) 1,729 0.09%
#33 Visually A/B Testing & CRO 1,708 0.09%
#34 Northbeam 1,465 0.08%
#35 Fathom Analytics 1,462 0.08%
#36 True Profit Analytics 1,316 0.07%
#37 Analyzely ‑ Google Analytics 4 1,301 0.07%
#38 AI‑Analytics Platform 1,207 0.06%
#39 Tracking & Analytics 1,184 0.06%
#40 Hyros 1,104 0.06%
#41 Littledata ‑ Google Analytics 924 0.05%
#42 Live Analytics 804 0.04%
#43 A/B Test 728 0.04%
#44 Analytics & Emails 687 0.04%
#45 CRO & A/B Testing 481 0.02%
#46 Elevate A/B Testing Price Test 473 0.02%
#47 ThoughtMetric Analytics 441 0.02%
#48 A/B Testing & CRO 402 0.02%
#49 Plerdy - Heatmap 361 0.02%
#50 Wixpa Google Analytics 4 (GA4) 221 0.01%
#51 Klar Analytics 203 0.01%
#52 Analytics & Reports 182 -
#53 Kameleoon A/B Testing 161 -
#54 Kendall Analytics 160 -
#55 Analytics & Replays 139 -
#56 GA4 Google Analytics 4 ‑ GTM 133 -
#57 Clarity Session Replay Heatmap 129 -
#58 Retter ‑ Heatmaps & Replay 128 -
#59 Fit Analytics 116 -
#60 ∞ Microsoft Clarity & Heatmap 112 -
#61 Conversios Google Analytics 4 108 -
#62 Instant ‑ A/B Testing 103 -

Most popular Analytics tools - FAQ

What is the most popular analytics tool?

Google Analytics is the most widely installed analytics tool among the ecommerce stores Galadon tracks, running on 728,588 stores.

How many analytics tools does Galadon track?

Galadon tracks install counts for 62 analytics tools across 1,944,191 ecommerce stores.

Which analytics tools are most used after Google Analytics?

After Google Analytics, the most-installed analytics tools are Google Analytics 4, Microsoft Clarity, Hotjar, Snowplow.