Industry Benchmark · Usage Data
Games tech stack
The tools games ecommerce stores actually run across 5,154 tracked stores, ranked by adoption - led by Google Analytics.
Export Games stores →| # | Tool | Games stores using it | Share of category |
|---|---|---|---|
| #1 | Google Analytics Analytics | 1,703 | 33.0% |
| #2 | Shop Pay Checkout & Payments | 1,177 | 22.8% |
| #3 | Klaviyo Email Marketing | 521 | 10.1% |
| #4 | Mailchimp Email Marketing | 462 | 9.0% |
| #5 | Judge.me Reviews | 408 | 7.9% |
| #6 | Klarna Checkout & Payments | 229 | 4.4% |
| #7 | Trustpilot Reviews | 221 | 4.3% |
| #8 | Afterpay Checkout & Payments | 203 | 3.9% |
| #9 | Hotjar Analytics | 194 | 3.8% |
| #10 | GoAffPro Affiliate & Referral | 130 | 2.5% |
| #11 | Zendesk Helpdesk & Support | 127 | 2.5% |
| #12 | Smile.io Loyalty & Rewards | 82 | 1.6% |
| #13 | Omnisend Email Marketing | 78 | 1.5% |
| #14 | Yotpo Reviews | 64 | 1.2% |
| #15 | Shogun Page Builder | 55 | 1.1% |
| #16 | Stamped Reviews | 55 | 1.1% |
| #17 | Triple Whale Analytics | 54 | 1.0% |
| #18 | Tidio Helpdesk & Support | 53 | 1.0% |
| #19 | Gorgias Helpdesk & Support | 43 | 0.8% |
| #20 | LiveChat Live Chat | 40 | 0.8% |
| #21 | Privy Email Marketing | 32 | 0.6% |
| #22 | Sezzle Checkout & Payments | 29 | 0.6% |
| #23 | Refersion Affiliate & Referral | 29 | 0.6% |
| #24 | ActiveCampaign Email Marketing | 28 | 0.5% |
| #25 | Okendo Reviews | 27 | 0.5% |
| #26 | Route Shipping & Fulfillment | 24 | 0.5% |
| #27 | Reviews.io Reviews | 22 | 0.4% |
| #28 | Searchanise Search & Discovery | 22 | 0.4% |
| #29 | Postscript Email Marketing | 20 | 0.4% |
| #30 | Intercom Helpdesk & Support | 19 | 0.4% |
| #31 | Attentive SMS Marketing | 18 | 0.3% |
| #32 | Elevar Analytics | 17 | 0.3% |
| #33 | Freshdesk Helpdesk & Support | 16 | 0.3% |
| #34 | Justuno Personalization | 14 | 0.3% |
| #35 | Rivyo Reviews | 13 | 0.3% |
| #36 | Growave Loyalty & Rewards | 13 | 0.3% |
| #37 | Fera Reviews | 13 | 0.3% |
| #38 | Affirm Checkout & Payments | 12 | 0.2% |
| #39 | LoyaltyLion Loyalty & Rewards | 8 | 0.2% |
| #40 | Ali Reviews Reviews | 7 | 0.1% |
| #41 | Segment Analytics | 6 | 0.1% |
| #42 | Bold Subscriptions Subscriptions | 6 | 0.1% |
| #43 | LimeSpot Personalization | 5 | 0.1% |
| #44 | Algolia Search & Discovery | 5 | 0.1% |
| #45 | ShipBob Shipping & Fulfillment | 5 | 0.1% |
| #46 | Drip Email Marketing | 4 | 0.1% |
| #47 | Constant Contact Email Marketing | 4 | 0.1% |
| #48 | ReferralCandy Affiliate & Referral | 4 | 0.1% |
| #49 | Seguno Email Marketing | 3 | 0.1% |
| #50 | ShipStation Shipping & Fulfillment | 3 | 0.1% |
| #51 | Help Scout Helpdesk & Support | 3 | 0.1% |
| #52 | Northbeam Analytics | 3 | 0.1% |
| #53 | Klevu Search & Discovery | 3 | 0.1% |
| #54 | Drift Live Chat | 3 | 0.1% |
| #55 | Nosto Personalization | 2 | 0.0% |
| #56 | PayPal Checkout & Payments | 2 | 0.0% |
| #57 | Emotive SMS Marketing | 2 | 0.0% |
| #58 | Skio Subscriptions | 1 | 0.0% |
| #59 | Findify Search & Discovery | 1 | 0.0% |
| #60 | Sendlane Email Marketing | 1 | 0.0% |
Games tech stack - FAQ
What is the most popular tool for games stores?
Google Analytics is the most widely installed tool among games ecommerce stores Galadon tracks, running on 1,703 of them.
What does a typical games store's tech stack look like?
The most common tools among games stores are Google Analytics, Shop Pay, Klaviyo, Mailchimp, Judge.me, Klarna.